This poster deftly targets parents by drawing on the iconic power of a Norman Rockwell painting--a symbol of American family values. The poster was created by the AIDS Action Committee, a community-based organization of volunteers established in 1983 that provides support services for people living with AIDS and HIV, educates the public and health professionals, and promotes fair and effective policy at the city, state, and federal levels. Appealing to a sense of parental responsibility, and evoking a sense of nostalgia for a pre-AIDS world, the poster suggests that parents have a duty to inform their children, however resistant they may be to the subjects of disease, sexuality, and death.
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